HAPSARI, Abidah; SUKARDANI, Puspita Sari. PENGARUH TERPAAN INFORMASI GERAKAN BOIKOT TERHADAP KEPUTUSAN PEMBELIAN MAHASISWA PADA PRODUK MCDONALD’S DI SURABAYA . The Commercium, [S. l.], v. 9, n. 2, p. 114–129, 2025. DOI: 10.26740/tc.v9i2.66607. Disponível em: https://ejournal.unesa.ac.id/index.php/Commercium/article/view/66607. Acesso em: 10 jul. 2025.