HERMAWATI PRAYUANA HH. Pengaruh Penggunaan Celebrity Endorser Irfan Bachdim dan Event Sponsorship terhadap Citra Merek Minuman Isotonik Pocari Sweat. JIM [Internet]. 2013 Jan. 31 [cited 2026 Oct. 26];1(1). Available from: https://ejournal.unesa.ac.id/index.php/jim/article/view/1514