Sari VI, Rafida V. PENGARUH CONTENT MARKETING, ELECTRONIC WORD OF MOUTH (E-WOM), DAN PRICE DISCOUNT APLIKASI SHOPEE TERHADAP IMPULSE BUYING PRODUK FASHION JINISO PADA GENERASI Z DI KOTA SURABAYA. jptn [Internet]. 2024 Aug. 31 [cited 2024 Oct. 8];12(2):187-95. Available from: https://ejournal.unesa.ac.id/index.php/jptn/article/view/62631