MANAJEMEN RESIKO DAN STRATEGI RESILIENSI BANK LEHMAN BROTHERS (1850-2000)

  • Fresha Kharisma Universitas Negeri Surabaya
  • Marcello Purnomo Universitas Negeri Surabaya
  • Bagaskara Rahadi Putra Universitas Negeri Surabaya
  • Carissa Oktiara Salsabila Universitas Negeri Surabaya
  • Salma Nabilah Universitas Negeri Surabaya
Keywords: Lehman Brother's, bankcruptcy, risk management

Abstract

Lehman Bank is one of the largest banks in America that went bankrupt. This study aims to analyze the causes of the bankruptcy of Lehman Brother Bank, to perform external and internal analysis and analyze the SWOT and PESTEL strategies for the Lehman Brother company. This research method is to analyze SWOT and PESTEL using qualitative research. information or data from search results on the internet or from literature studies. The results of this study indicate that an analysis using SWOT and PESTEL has been carried out and has an impact on Lehman Brother, but Lehman Brother is still not advanced enough to advance technology, so Lehman Brother went bankrupt.

Keyword: Lehman Brother bankruptcy; swot; pestel

Published
2022-07-29
How to Cite
Kharisma, F., Purnomo, M., Putra, B., Salsabila, C., & Nabilah, S. (2022). MANAJEMEN RESIKO DAN STRATEGI RESILIENSI BANK LEHMAN BROTHERS (1850-2000). Journal of Digital Business and Innovation Management, 1(1), 22-41. https://doi.org/10.26740/jdbim.v1i1.48678
Section
Articles
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