Perilaku Konsumtif Mahasiswa Pendidikan Ekonomi sebagai Dampak Perkembangan E-Commerce
Keywords:
Consumptive Behavior, Economics Education Students, E-Commerce
Abstract
This study aims to analyze the consumptive behavior of Makassar State University Economics Education students in E-Commerce. This research is a descriptive qualitative research using primary data directly taken from informants by way of observation and interviews. The determination of the sample used was Snowball Sampling with 3 informants from Batch 2022 of the Economics Education Study Program, Faculty of Economics, Makassar State University. The results of the study show that the main reason for Economic Education students class of 2022 to make purchases through e-commerce is due to several things, namely, practicality, many choices and considerations for prices and promos given to the online store.
References
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Haryanti, I., & Nurdin, H. (2021). Trend Fashion dan Gaya Hidup Hedonis Terhadap Keputusan Pembelian Pakaian Berhijab di Kota Bima. Jurnal Sains Manajemen dan Bisnis Indonesia, 11 (2), 124-135.
Kim, H. J. (2019). Globalizaion and Regulatory Change: The Interplay of Laws and Technologies in E-Commerce in Southeast Asia. Computer Law & Security Review, 35(5), 105315.
Kurdi, M., & Firmansyah, I. D. (2020). Strategi Peningkatan Daya Saing UMKM di Kabupaten Sumenep Melalui E-Comerce. Jurnal Sains Sosio Humaniora, 4(2), 569–575.
Li, C. Y. (2019). How Social Commerce Constructs Influence Costumers Social Shopping Intentions? An Empirical Study of Social Commerce Website. Technological Forecasting and Social Change, 144, 282-294.
Lucas, G. A., Lunardi, G. L., & Dolci, D. B. (2023, January 25). From E-Commerce to M-Commerce: An Analysis of The User's Experience with Different Acces Platform. Electronic Commerce Reasearch and Aplication, 5, 101-240.
Maulana, Y. S., & Alisha. A. (2020). Inovasi Produk dan Pengaruhnya Terhadap Minat Beli Konsumen (Studi Kasus pada Restoran Ichi Bento Cabang Kota Banjar). Inovbiz: Jurnal Inovasi Bisnis, 8(1), 86-91
Mumtaha, H. A., & Khoiri, H. A. (2019). Analisis Dampak Perkembangan Revolusi Industri 4.0 dan Society 5.0 Pada Perilaku Masyarakat Ekonomi (E-Commerce). JURNAL PILAR TEKNOLOGI: Jurnal Ilmiah Ilmu-Ilmu Teknik, 4(2), 55–60. https://doi.org/10.33319/piltek.v4i2.39
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Nuraeni, Y. S., & Irawati, D. (2021). Pengaruh Online Costumer Review, Kualitas Produk, dan Promosi Terhadap Keputusan Pembelian pada Marketplace Shopee (Studi Kasus pada Mahasiswa Ubsi). Procuratio: Jurnal Ilmiah Manajemen, 9(4), 439-450
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Suparti, Juliardi, D., Praherdhiono, H., & Rafsanjani, M. A. (2018). Mitigating Consumptive Behavior By Enhancing Student’s Financial Literacy: Experiments Using Video Learning The First International Research Conference on Economics and Business, Atria Hotel, Malang, Indonesia. https://www.knepublishing.com/index.php/Kne-Social/article/view/1901/4531
Rianty, M., & Rahayu, P. F. (2021). Pengaruh E-Commerce Terhadap Pendapatan UMKM yang Bermitra Gojek dalam Masa Pandemi Covid-19. Akuntansi dan Manajemen, 16(2), 153-167.
Sari, A. N., Mintarti, S. U., & Utomo, S. H. (2020). Penggunaan E-Wallet dalam Membentuk Perilaku Konsumsi Mahasiswa. Jurnal Pendidikan: Teori, Penelitian dan Pengembangan, 5(12), 1860-1866
Septiani, I. T. (2020). Pengaruh Kepercayaan dan Kemudahan Terhadap Keputusan Pembelian dan Kepuasan Konsumen Produk Fashion Shopee Paris Di Kota Pekanbaru. Jurnal Tepak Manajemen Bisnis, 12 (2), 285-299
SHEN, B., DONG, C., TONG, X., & NGAI, E. W. (2022). EMERGING TECHNOLOGIES IN E-COMMERCE OPERATIONS AND SUPPLY CHAIN MANAGEMENT. ELECTRONIC COMMERCE RESEARCH AND APPLICATIONS, 55, 101-203.
Sholahudin, U. (2020). Selebrasi Pernikahan Artis dalam Prespektif Teori Masyarakat Konsumsi Baudrillard. Journal of Urban Sociology, 2(2), 57-70
Siahaan, C., & Lidwina, P. R. (2021). Perkembangan Teknologi Komunikasi dalam Meningkatkan Perekenomian di Indonesia (Studi pada Pengguna E-Cpmmerce di Akun Media Sosial). Syntax Literate: Jurnal Ilmiah Indonesia, 6(1), 642–655.
Siregar, L. Y., & Nasution, M. I. P. (2020). Perkembangan Teknologi Informasi Terhadap Peningkatan Bisnis Online. HIRARKI: Jurnal Ilmiah Manajemen Dan Bisnis, 2(1), 71–75.
Taan, H. (2021). Kemudahan Peenggunaan dan Harga Terhadap Minat Beli Online Konsumen. E-Journal Ekonomi Bisnis dan Akuntansi , 8(1), 89-96
Tirmizi, M., Ali, K., Ur-Rehman, Muhammad, & Saif. (2009). An Empirical Study of Consumer Impulse Buying Behaviour in Local Markets. European Journal Of Scientific Research, 28(4), 522–532.
Wan, X., Yang, D., & Teng, Z. (2022). Blockcahin Digital Technology Empowers E-Commerce Supply Chain Suistainable Value Co-Creation Decision and Coordination Considering Online Consumer Review. Applied Soft Computing, 130, 109-662.
Zhu, F., Shi, Q., Balezentis, T., & Zhang, C. (2023). The Impact of e-commerce and R&D on firm-level production in China: Evidence from manufacturing sector. Structural Change and Economic Dynamics, 65, 101-110.
Cahyono, H. (2019). Peran Mahasiswa di Masyarakat. De Banten-Bode: Jurnal Pengabdian Kepada Masyarakat (PKM) Setiabudhi, 1(1), 32-41
Cholik, C. A. (2021). Perkembangan Teknologi Informasi Komunikasi/ICT dalam Berbagai Bidang. Jurnal Fakultas Teknik Kuningan, 2(2), 39–46.
Esmeli, R., Bader-El-Den, M., & Abdullah, H. (2022). An Analyses of The Effect of Using Contextual and Loyality Features on Early Purchase Prediction of Shoppers in E-Commerce Domain. Journal of Business Research, 147, 420-434.
Farichin, S. N. (2022). Pengaruh Digitalisasi dalam Bidang E-Commerce Terhadap Perilaku Konsumtif Mahasiswa UIN Sunan Ampel. Jurnal Sosial: Jurnal Penelitian Ilmu-Ilmu Sosial, 23(1), 34-39.
Giswandhani, M., & Hilmi, A. Z. (2020). Pengaruh Kemudahan Transaksi Non-Tunai Terhadap Sikap Konsumtif Masyarakat Kota Makassar. Kareba: Jurnal Ilmu Komunikasi, 239-250.
Haryanti, I., & Nurdin, H. (2021). Trend Fashion dan Gaya Hidup Hedonis Terhadap Keputusan Pembelian Pakaian Berhijab di Kota Bima. Jurnal Sains Manajemen dan Bisnis Indonesia, 11 (2), 124-135.
Kim, H. J. (2019). Globalizaion and Regulatory Change: The Interplay of Laws and Technologies in E-Commerce in Southeast Asia. Computer Law & Security Review, 35(5), 105315.
Kurdi, M., & Firmansyah, I. D. (2020). Strategi Peningkatan Daya Saing UMKM di Kabupaten Sumenep Melalui E-Comerce. Jurnal Sains Sosio Humaniora, 4(2), 569–575.
Li, C. Y. (2019). How Social Commerce Constructs Influence Costumers Social Shopping Intentions? An Empirical Study of Social Commerce Website. Technological Forecasting and Social Change, 144, 282-294.
Lucas, G. A., Lunardi, G. L., & Dolci, D. B. (2023, January 25). From E-Commerce to M-Commerce: An Analysis of The User's Experience with Different Acces Platform. Electronic Commerce Reasearch and Aplication, 5, 101-240.
Maulana, Y. S., & Alisha. A. (2020). Inovasi Produk dan Pengaruhnya Terhadap Minat Beli Konsumen (Studi Kasus pada Restoran Ichi Bento Cabang Kota Banjar). Inovbiz: Jurnal Inovasi Bisnis, 8(1), 86-91
Mumtaha, H. A., & Khoiri, H. A. (2019). Analisis Dampak Perkembangan Revolusi Industri 4.0 dan Society 5.0 Pada Perilaku Masyarakat Ekonomi (E-Commerce). JURNAL PILAR TEKNOLOGI: Jurnal Ilmiah Ilmu-Ilmu Teknik, 4(2), 55–60. https://doi.org/10.33319/piltek.v4i2.39
Mustajibah, T., & Trilaksana, A. (2021). Dinamika E-Commerce Di Indonesia Tahun 1999-2015. J Pendidik Sej, 10(3), 3–11.
Nasution, E. Y., Hariani, P., Hasibuan, L. S., & Pradita, W. (2020). Perkembangan Transaksi Bisnis E-Commerce Terhadap Pertumbuhan Ekonomi Di Indonesia. JESYA (Jurnal Ekonomi Dan Ekonomi Syariah), 3(2), 506–519.
Nuraeni, Y. S., & Irawati, D. (2021). Pengaruh Online Costumer Review, Kualitas Produk, dan Promosi Terhadap Keputusan Pembelian pada Marketplace Shopee (Studi Kasus pada Mahasiswa Ubsi). Procuratio: Jurnal Ilmiah Manajemen, 9(4), 439-450
Omar, S., Mohsen, K., Tsimonis, G., Oozeerally, A., & Hsu, J.-H. (2021). M-Commerce: The Nexus Between Mobile Shopping Service Quality and Loyality. Journal of Retailing and Consumer Services, 60, 102468.
Pratama, G. (2020). Analisis Faktor-Faktor yang Mempengaruhi Pembelian Barang dan Jasa Secara Online Sebagai Alternatif Membeli Dikalangan Mahasiswa. Ecopreneur: Jurnal Program Studi Ekonomi Syariah, 1(1), 46-54.
Suparti, Juliardi, D., Praherdhiono, H., & Rafsanjani, M. A. (2018). Mitigating Consumptive Behavior By Enhancing Student’s Financial Literacy: Experiments Using Video Learning The First International Research Conference on Economics and Business, Atria Hotel, Malang, Indonesia. https://www.knepublishing.com/index.php/Kne-Social/article/view/1901/4531
Rianty, M., & Rahayu, P. F. (2021). Pengaruh E-Commerce Terhadap Pendapatan UMKM yang Bermitra Gojek dalam Masa Pandemi Covid-19. Akuntansi dan Manajemen, 16(2), 153-167.
Sari, A. N., Mintarti, S. U., & Utomo, S. H. (2020). Penggunaan E-Wallet dalam Membentuk Perilaku Konsumsi Mahasiswa. Jurnal Pendidikan: Teori, Penelitian dan Pengembangan, 5(12), 1860-1866
Septiani, I. T. (2020). Pengaruh Kepercayaan dan Kemudahan Terhadap Keputusan Pembelian dan Kepuasan Konsumen Produk Fashion Shopee Paris Di Kota Pekanbaru. Jurnal Tepak Manajemen Bisnis, 12 (2), 285-299
SHEN, B., DONG, C., TONG, X., & NGAI, E. W. (2022). EMERGING TECHNOLOGIES IN E-COMMERCE OPERATIONS AND SUPPLY CHAIN MANAGEMENT. ELECTRONIC COMMERCE RESEARCH AND APPLICATIONS, 55, 101-203.
Sholahudin, U. (2020). Selebrasi Pernikahan Artis dalam Prespektif Teori Masyarakat Konsumsi Baudrillard. Journal of Urban Sociology, 2(2), 57-70
Siahaan, C., & Lidwina, P. R. (2021). Perkembangan Teknologi Komunikasi dalam Meningkatkan Perekenomian di Indonesia (Studi pada Pengguna E-Cpmmerce di Akun Media Sosial). Syntax Literate: Jurnal Ilmiah Indonesia, 6(1), 642–655.
Siregar, L. Y., & Nasution, M. I. P. (2020). Perkembangan Teknologi Informasi Terhadap Peningkatan Bisnis Online. HIRARKI: Jurnal Ilmiah Manajemen Dan Bisnis, 2(1), 71–75.
Taan, H. (2021). Kemudahan Peenggunaan dan Harga Terhadap Minat Beli Online Konsumen. E-Journal Ekonomi Bisnis dan Akuntansi , 8(1), 89-96
Tirmizi, M., Ali, K., Ur-Rehman, Muhammad, & Saif. (2009). An Empirical Study of Consumer Impulse Buying Behaviour in Local Markets. European Journal Of Scientific Research, 28(4), 522–532.
Wan, X., Yang, D., & Teng, Z. (2022). Blockcahin Digital Technology Empowers E-Commerce Supply Chain Suistainable Value Co-Creation Decision and Coordination Considering Online Consumer Review. Applied Soft Computing, 130, 109-662.
Zhu, F., Shi, Q., Balezentis, T., & Zhang, C. (2023). The Impact of e-commerce and R&D on firm-level production in China: Evidence from manufacturing sector. Structural Change and Economic Dynamics, 65, 101-110.
Published
2023-05-02
How to Cite
Nurjannah, N., Nurdiana, N., & Ampa, A. (2023). Perilaku Konsumtif Mahasiswa Pendidikan Ekonomi sebagai Dampak Perkembangan E-Commerce. Jurnal Pendidikan Ekonomi (JUPE), 11(2), 186-192. https://doi.org/10.26740/jupe.v11n2.p186-192
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Copyright (c) 2023 Nurjannah Nurjannah, Nurdiana Nurdiana, Andi Tenri Ampa (Author)
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