PENGARUH KUALITAS LAYANAN TERHADAP KEPUASAN KONSUMEN PENGGUNA JASA TRAVEL CV. PANCA INDRA ABADI WISATA SIDOARJO

EKA  AYU AGUSTIANINGSIH

doi:10.26740/jptn.v2n2.p%p

PENGARUH KUALITAS LAYANAN TERHADAP KEPUASAN KONSUMEN PENGGUNA JASA TRAVEL CV. PANCA INDRA ABADI WISATA SIDOARJO

Authors

EKA AYU AGUSTIANINGSIH

DOI:

https://doi.org/10.26740/jptn.v2n2.p%25p

Abstract

Competition in services is very competitive, especially service travel. Finally, a variety of service businesses competing to attract consumers of travel services, respectively. This study aims to identify and analyze the effect of service quality towards customer satisfaction the user of travel CV. Panca Indra Abadi Wisata Sidoarjo. The population in this study is students economic education who use the services travel CV. PIA Wisata Sidoarjo, the size of the sample used in this study was 192 respondents. Data analysis tools used in this study is a simple regression analysis and data collection questionnaire as respondents. Based on the R Square resulting value of 0.403, means that service quality influenced customer satisfaction PIA Wisata Sidoarjo by 40.3%, while the remaining 59.7% are caused by the other factors. The results showed that there was a significant effect of the variable quality of services to customer satisfaction of service users travel CV. Panca Indra Abadi Wisata Sidoarjo.

Keywords : Quality of service, Customer Satisfaction

Downloads

Download data is not yet available.

Downloads

Published

2014-05-31

How to Cite

AYU AGUSTIANINGSIH, E. (2014). PENGARUH KUALITAS LAYANAN TERHADAP KEPUASAN KONSUMEN PENGGUNA JASA TRAVEL CV. PANCA INDRA ABADI WISATA SIDOARJO. Jurnal Pendidikan Tata Niaga (JPTN), 2(2). https://doi.org/10.26740/jptn.v2n2.p%p

Download Citation

Issue

Vol. 2 No. 2 (2014)

Section

Articles

License

Authors who publish with this journal agree to the following terms:

Authors retain copyright and grant the journal right of first publication with the work simultaneously licensed under a Creative Commons Attribution License that allows others to share the work with an acknowledgement of the work's authorship and initial publication in this journal.
Authors are able to enter into separate, additional contractual arrangements for the non-exclusive distribution of the journal's published version of the work (e.g., post it to an institutional repository or publish it in a book), with an acknowledgement of its initial publication in this journal.
Authors are permitted and encouraged to post their work online (e.g., in institutional repositories or on their website) prior to and during the submission process, as it can lead to productive exchanges, as well as earlier and greater citation of published work (See The Effect of Open Access).

Jurnal Pendidikan Tata Niaga (JPTN) is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.